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The Technology industry is rife with innovation and disruptions, necessitating companies to scale fast and pivot even faster. Our marquee thought leadership reports, actionable insights, and cross-functional and cross-industry expertise help empower our customers to not only take data-driven decisions, but also accelerate results and optimize performance. We work with players across the technology spectrum – creators, implementors, investors, and enterprises – and help them identify whitespaces, fine-tune their value proposition, strengthen their partnerships and alliances networks, and chart winning strategies to drive above-market growth.  

Technology companies define tomorrow, today. This not only necessitates quick learning and adaptation, but faster reinvention and reduced time to market. We partner with technology companies to help them turn possibilities into reality by developing newer business models, enabling strategic partnerships and alliances, and maximizing growth. Our expertise and thought leadership spans across Cloud/AI, Metaverse, Automation, Quantum Computing, 5G, etc., that empower leaders to make well-informed decisions and investments. We work alongside GSIs, ISVs, SaaS companies, and platform providers, to distil their value proposition by decoding industry and peer data and insights, to engender sustained competitive advantage. Multiple technology companies have leveraged our expertise in driving inorganic growth, where we equip our customers with data-backed, real-time insights to enable strategic decision-making in Mergers & Acquisitions

How We Help Our Clients
GLOBALIZATION EXCELLENCE

Our globalization experts provides tailored solutions to customers looking to leverage the power of global resources and capabilities to fuel their growth, quickly and efficiently.

MERGERS AND ACQUISITIONS

Our M&A advisory brings the best of both consulting and investment banking, to bring a suite of services that include asset shortlisting, buy-side/sell-side advisory, commercial due diligence and post-merger integration solutions.

AUTOMATION

Our Automation experts work closely with Enterprise and Platform companies looking to leapfrog their growth and digital transformation journeys by aligning the right technology with business priorities.

Go-To-Market & Market Visibility

Leveraging our expertise in marketing, sales and product management, customer intelligence frameworks, reports and benchmarks, and technology tools and software, to help clients identify and leverage white spaces

Product Engineering Strategy

Our 15+ years experience in the Digital Services and ER&D sector makes us the premier choice for clients looking to improve their engineering processes, business/ product expansion plans, and account strategies.

Technology Research and Insights

Identifying top technology trends in the ever-evolving landscape, and providing in-depth insights so organizations can meet customer needs

CASE STUDIES

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INSIGHTS
A 'Quantum' Leap For The Financial Services Industry
Digital Technologies | Blog A 'Quantum' Leap For The Financial Services Industry Quantum Computing is very soon going to be a reality accessible to all industries. What does the technology's future look like right now?
Tech Trends: A Post-Pandemic Technology Foresight
Digital Technologies | Report Tech Trends: A Post-Pandemic Technology Foresight This Zinnov POV provides a glimpse of the top 10 technology trends that can help unlock business potential & innovation to shape the post-pandemic digital world.
TECHNOLOGY & SERVICES – MERGERS & ACQUISITIONS (M&A) Q4 2021 UPDATE
Mergers & Acquisitions | Report TECHNOLOGY & SERVICES – MERGERS & ACQUISITIONS (M&A) Q4 2021 UPDATE The M&A activity in the Technology & Services sector is expected to surge in 2022, backed by sectoral tailwinds and market conditions. Read more here.
8 Global Business Technology Trends To Watch For In 2022
Leadership & Transformation | Blog 8 Global Business Technology Trends To Watch For In 2022 Align your go-to-market strategy with these business trends shaping the business ecosystem in 2022. To know more, read here.
Intelligent Automation: The Strategic Gamechanger For Enterprises
Automation | Blog Intelligent Automation: The Strategic Gamechanger For Enterprises Hyper Intelligent Automation (a.k.a Hyperautomation) has become a strategic enterprise gamechanger accelerating business growth at rapid speed.
Agritech in India: How Technology is Enabling New Yields
Digital Technologies | Blog Agritech in India: How Technology is Enabling New Yields A deep dive into India’s agricultural ecosystem, and an analysis of the status of the nation's Agritech sector.
Decommissioning & Migration: A Catalyst For Network Transformation & Environmental Sustainability
Engineering R&D | Whitepaper Decommissioning & Migration: A Catalyst For Network Transformation & Environmental Sustainability Network decommissioning and migration are key to build the network of the future, that is sustainable, scalable, and intelligent. This Cyient-Zinnov whitepaper sheds light on what it takes to build and scale the network of the future.
Intelligent Automation – The New Avatar Of RPA
Automation | Blog Intelligent Automation – The New Avatar Of RPA RPA as we know it is reinventing itself. It has donned a new avatar called the Hyper Intelligent Automation – a holistic end-to-end automation philosophy.
India – Spearheading The Global SaaS Revolution
Macro Trends | Blog India – Spearheading The Global SaaS Revolution The PERFECT storm is fueling the SaaS revolution in India, and Indian SaaS companies are poised to be at par with the Indian IT services industry over the next decade, which is a momentous trillion-dollar opportunity in the making.
Indian SaaS Report 2021 – Rising Trillion Dollar Global Opportunity
Macro Trends | Report Indian SaaS Report 2021 – Rising Trillion Dollar Global Opportunity The Indian SaaS industry is being fueled by a PERFECT storm, giving rise to a trillion-dollar global opportunity. This Chiratae-Zinnov study touches upon the salient features of this revolution.
How 'Intelligent' Is Your Supply Chain?
Digital Technologies | Whitepaper How 'Intelligent' Is Your Supply Chain? This Microsoft-Zinnov point of view makes the case for companies to adopt and implement an intelligent supply chain, especially in the new normal.
The Rise Of e-Sign – A Must-have Enterprise Technology
Macro Trends | Blog The Rise Of e-Sign – A Must-have Enterprise Technology Electronic signature (e-Sign) has turned into a critical enterprise technology, with the space witnessing acquisitions & alliances between e-Signature companies.
Onto The Next Level: e-Gaming's Transformation Into A Digital Staple
Digital Technologies | Blog Onto The Next Level: e-Gaming's Transformation Into A Digital Staple e-Gaming is the next big thing that companies are betting big on, by increasing digital investments. What are the digital trends revolutionizing the space?
Microsoft Makes A ‘Nuance’d Acquisition To Cement Its Position In Voice AI
Digital Technologies | Blog Microsoft Makes A ‘Nuance’d Acquisition To Cement Its Position In Voice AI The recent Microsoft-Nuance acquisition is the tech giant's concrete step in cementing its position in Voice AI.
Microsoft ‘Ignites’ The Intelligent Automation Space
Automation | Blog Microsoft ‘Ignites’ The Intelligent Automation Space The Hyper Intelligent Automation space is heating up with new Microsoft Ignite announcements and what it will mean for enterprises.
Industrial Cybersecurity In The Age Of Digital Resilience
Digital technologies | Blog Industrial Cybersecurity In The Age Of Digital Resilience As organizations have embraced Industry 4.0, IT-OT convergence, and Industrial IOT, they need to prioritize industrial cybersecurity to ensure digital resilience.
UiPath’s Funding Propels It Into Intelligent Automation Escape Velocity
Automation | Blog UiPath’s Funding Propels It Into Intelligent Automation Escape Velocity UiPath's latest round of funding has catapulted the decacorn into Hyper Intelligent Automation escape velocity. What has its journey been like, so far? Know more here.
Hyper Intelligent Automation: The Next Frontier For RPA
Automation | Whitepaper Hyper Intelligent Automation: The Next Frontier For RPA Hyper Intelligent Automation (HIA) is the new avatar of RPA, bringing with it various capabilities and newer use cases. Here's a look at what this technology has to offer organizations.
COVID-19 IOT Use Cases: Adoption Stories From The Frontlines
Macro Trends | Blog COVID-19 IOT Use Cases: Adoption Stories From The Frontlines IOT has emerged as the silent hero in combating COVID-19. Here's a look at the top IOT use cases for COVID-19 that are fighting from the front.
ServiceNow's Intellibot Acquisition Marks Its Foray Into The RPA Arena
Automation | Blog ServiceNow's Intellibot Acquisition Marks Its Foray Into The RPA Arena ServiceNow's Intellibot acquisition is the former's foray into the RPA arena. How will this affect the current Hyper Intelligent Automation landscape? Know more here.
Zinnov’s Automation Predictions 2021
Automation | Blog Zinnov’s Automation Predictions 2021 What does the future of Automation look like? Here's a look at Zinnov's Automation predictions for 2021 and what it means for enterprises' digital transformation agendas.
The Unstoppable Intelligent Automation Juggernaut
Automation | Blog The Unstoppable Intelligent Automation Juggernaut Hyper Intelligent Automation (HIA) has been on an unstoppable march in the past year, with 2021 being instrumental in taking HIA to the next level.
Celonis Poised To Take A Bigger Slice Of The Intelligent Automation Pie
Automation | Blog Celonis Poised To Take A Bigger Slice Of The Intelligent Automation Pie Celonis' acquisition of Integromat is set to create waves in the Hyper Intelligent Automation space. Here's Zinnov analysis of the Celonis-Integromat acquisition.
India GCCs: In The Fast Lane With Hyper Intelligent Automation
Automation | Whitepaper India GCCs: In The Fast Lane With Hyper Intelligent Automation India Global Capability Centres (GCCs) are playing a crucial role in accelerating the adoption of Hyper Intelligent Automation. What are the key factors driving this adoption?
The Start-up Ecosystem In India - A Compelling Narrative
Innovation | Blog The Start-up Ecosystem In India - A Compelling Narrative A detailed analysis of the state of the start-up ecosystem in India, based on the NASSCOM-Zinnov report on ‘Indian Tech Start-up ecosystem’.
India as a Mobile first nation
Leadership & Transformation | Whitepaper India as a Mobile first nation What are the key factors driving India's transition to becoming a mobile-first nation?
Smart Appliances : Whitepaper
Engineering R&D | Whitepaper Smart Appliances : Whitepaper
Embracing the Power of Hybrid Cloud: A Glimpse into the Future
Digital Technologies | Whitepaper Embracing the Power of Hybrid Cloud: A Glimpse into the Future Enterprises are increasingly incorporating Hybrid Cloud into their IT strategies. What are its benefits? Who should enterprises partner with?
Self-financing the Product Lifecycle Management (PLM) Through Assortment Control
Engineering R&D | Whitepaper Self-financing the Product Lifecycle Management (PLM) Through Assortment Control Understand the concept of self-financing Product Lifecycle Management & assortment control. Learn about its benefits here.
India Domain Name Report 2018
Digital Technologies | Report India Domain Name Report 2018 India Domain Name Report 2018 covers all aspects of the Domain Name Industry in India and its evolution in the last 18 months.
From Ideas To Outcome: How Persistent Is Helping Enterprises With Their IoT Journey
Digital Technologies | Interview From Ideas To Outcome: How Persistent Is Helping Enterprises With Their IoT Journey The convergence of disruptive technologies and rapidly-evolving business models is accelerating IoT adoption in enterprises. How is Persistent helping enterprises in this journey?

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