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What Are the Different Offshoring Models – and Why Global Capability Centers (GCCs) Are Gaining Ground

What Are the Different Offshoring Models – and Why Global Capability Centers (GCCs) Are Gaining Ground

09 Apr, 2025

Outsourcing, Offshore Development Centers (ODCs), Build-Operate-Transfer (BOT), and Global Capability Centers (GCCs). These terms get thrown around a lot – in boardrooms, strategy decks, and vendor meetings. And more often than not, they’re used interchangeably.

We get it. The lines between these global delivery models can be blurry. Each has evolved over time, and on the surface, they can look pretty similar.

But having worked across all of them, we know there are clear distinctions – and even clearer use cases.

And right now, one model is standing out from the rest. Global Capability Centers (GCCs) are quietly becoming the preferred offshoring model – not just for cost efficiency, but for driving innovation, agility, and control.

In this blog, we’ll unpack what sets GCCs apart from Outsourcing, ODCs, and BOTs—and why more global enterprises are placing their bets on this model to scale smarter.

What are the most common global delivery models?

Most global companies still operate within three primary offshore models: OutsourcingBuild-Operate-Transfer (BOT), and Global Capability Centers (GCCs).

  • Outsourcing remains the oldest and most familiar. A third-party Service Provider sets up and manages offshore operations, employing its own staff and delivering work based on contractual SLAs. It’s predictable, scalable – and increasingly limited in strategic impact.
  • BOT, meanwhile, offers a transitional model. The vendor sets up and runs operations temporarily before transferring ownership to the client. For many, it serves as a halfway house between outsourcing and full in-house control.
  • GCCs represent the boldest bet. Companies directly establish and operate their own offshore entities – hiring talent, owning IP, and embedding their global strategy from Day One. The offshore centre becomes an extension of the mothership, not a satellite.

And that distinction is everything.

Why are GCCs seeing a groundswell of momentum?

GCCs are gaining traction because they offer what modern enterprises want: control, integration, and innovation. While cost arbitrage remains a benefit, it’s no longer the sole driver.

  • Control over operations, talent, and IP is perhaps the most compelling advantage. In regulated industries like banking and healthcare, IP security and data protection are non-negotiable. GCCs bring those functions in-house – literally and metaphorically.
  • Cultural alignment is another underrated factor. Outsourced teams often remain on the periphery, but GCC employees are embedded into the core – aligned with the company’s values, rhythms, and long-term goals. That translates into better engagement, stronger retention, and more meaningful contributions.
  • Talent magnetism is a third lever. High-performing professionals, especially in India and Eastern Europe, now actively prefer working with GCCs over traditional service providers. The work is more meaningful. The pay is better. The career paths are clearer.

And while cost has moved down the priority ladder, it still matters. GCCs unlock access to world-class talent at 30–50% lower costs than home markets – an unbeatable combination in today’s climate.

What kind of work is moving into GCCs?

If the first wave of GCCs focused on IT and support functions, the current wave is rewriting that playbook.

Today’s GCCs are running:

  • Engineering R&D
  • Digital Transformation Programs
  • Enterprise Shared Services across Finance, Legal, HR, and Marketing
  • COEs (Centres of Excellence) in AI, Cybersecurity, Cloud, Analytics, Sustainability, and more.

What we’re witnessing is not just offshoring – it’s deep embedding of expertise. In many MNCs, the offshore GCC is leading experimentation in AI and Automation, defining CX standards, and even co-owning P&L metrics.

If GCCs are so strategic, why do some companies still choose ODCs or BOT?

The answer, as always, lies in risk, speed, and familiarity.

  • ODCs (Outsourced Delivery Centres) offer fast ramp-ups and minimal upfront investment. For companies unsure about a new market or lacking leadership bandwidth, outsourcing provides a familiar safety net.
  • BOT models offer a middle path – particularly appealing for companies seeking to eventually insource but unwilling to take the full plunge immediately.

There’s also the issue of knowledge continuity. Long-standing service partners often hold institutional memory and operational know-how that can’t be replicated overnight. Plus, in certain publicly listed firms, adding full-time employees – even offshore – can negatively skew revenue-per-employee metrics.

And then there’s awareness – or lack thereof. In EMEA markets and among mid-sized firms, many still don’t fully grasp how today’s GCCs differ from the vanilla offshore models of yesterday. Education remains a barrier.

Are Global Capability Centers only for the Fortune 500?

Not anymore. Mid-sized companies – especially those backed by Private Equity or operating in digital-native sectors like Fintech – are entering the GCC game with surprising aggression.

For these players, GCCs provide the ability to scale fast, experiment with digital transformation, and build niche capabilities without over-relying on third-party vendors. Challenger Banks, Healthtech Start-ups, and SaaS firms are quietly building teams of 100–300 in markets like India and Mexico – and doing so with remarkable capital efficiency.

What challenges do companies face while setting up a GCC?

There are hurdles. Some bureaucratic, others strategic.

  • Regulatory compliance tops the list. Navigating tax codes, labour laws, and business registrations requires local expertise.
  • Talent acquisition is another speed bump – especially when competing with tech giants for the same engineering or data science talent.
  • Cultural alignment between HQ and offshore teams can make or break the integration.
  • Strategic positioning of the GCC within the enterprise is often overlooked. If not aligned with core business goals, even the most well-funded GCC can be reduced to a transactional back office.

But here’s the good news: none of these are unsolvable. With over 23 years of experience and a track record of setting up and transforming 190+ GCCs, ecosystem partners like Zinnov help enterprises navigate these hurdles – faster, smarter, and with fewer missteps. 

How do companies pick the right location for a GCC?

The choice of city is no longer just about cost – it’s a multidimensional puzzle.

Companies now evaluate:

  • Talent pool depth and specialization
  • Regulatory ease and business-friendliness
  • Infrastructure maturity
  • Quality of life for expats and local hires
  • Ecosystem maturity (start-ups, universities, other GCCs)

While India, the Philippines, and Mexico remain leading GCC hubs, there’s growing interest in Tier-II cities and niche locations that offer focused skills, better retention, and operational diversification.

What’s next for GCCs?

The future of GCCs is not just about offshoring – it’s about co-creation.

  • GCC-as-a-Service is making it easier for companies to go live in under 90 days – de-risked, compliant, and operational.
  • Hybrid models are gaining popularity, blending captive centres with outsourced partners.
  • AI and digital COEs are rapidly becoming the heartbeat of many GCCs.
  • Hub-and-spoke models are emerging, with flagship GCCs supported by satellite locations to tap niche talent.
  • Sustainability mandates are also landing on GCC desks, with ESG charters increasingly managed from offshore.

In many ways, the GCC model reflects a broader corporate shift: from efficiency to intelligence, from cost-saving to value creation. It’s no longer about whether to offshore – it’s about how strategically you do it.

And GCCs, quietly but powerfully, are proving to be the most strategic move of all.

Get in touch with our experts today at info@zinnov.com
Tags:

  • Artificial Intelligence
  • GCCs in India
  • Global Capability Centers
  • Globalization
  • India GCCs
Authors:
Nitika Goel, Chief Marketing Officer, Zinnov
Sachit Bhat, Lead, Zinnov
Frequently Asked Questions

Global Capability Centers, also known as Captive Centers/Global-In-House centers are offshore /nearshore units, wholly owned and operated by the parent company to centralize functions such as Information technology, Finance, Human Resources etc.

Offshoring is the practice of relocating certain business functions or processes to another country—usually to benefit from lower costs, skilled talent, or favourable time zones. It can be done either through a third-party provider (outsourcing) or by BOT model or by setting up a fully owned entity (like a GCC).

Offshoring helps companies increase operational efficiency, tap into global talent, and maintain round-the-clock productivity. In the last 2 decades, GCC has become a goto strategy for globalization and offshoring.

Outsourcing is a business strategy where a company contracts a third-party service provider to handle specific functions—such as IT support, payroll, customer service, or software development. While outsourcing is often cost-effective and quick to set up, it may come with trade-offs like reduced control, potential quality issues, and misalignment with long-term strategic goals. 

The BOT model is a hybrid offshoring strategy. In this approach, a third-party vendor sets up and manages operations on behalf of the client company during the “Build” and “Operate” phases. Once the operations reach maturity, they are transferred (“Transfer” phase) to the client as a fully owned entity.

The Global Capability Center (GCC) model stands out as the preferred choice over the Build-Operate-Transfer (BOT) approach for companies seeking long-term strategic depth and operational excellence. Unlike BOT, where early control rests with a partner and critical elements like culture, talent, and IP may suffer during transition, the GCC model empowers organizations with immediate ownership and alignment.

It enables firms to handpick talent, build leadership pipelines, drive innovation, and scale with precision—all while embedding enterprise values from the start. Though BOT may offer lower upfront costs, GCCs deliver greater agility, tighter compliance, and significantly higher ROI by functioning as strategic hubs, not just delivery arms.

India GCCs unlock a wide array of benefits. They enable access to deep and diverse global talent pools, accelerate innovation through proximity to emerging technologies and startup ecosystems, and improve governance over core business functions. With enhanced data security, better control over IP, and seamless collaboration across time zones, GCCs help organizations become more agile and future ready. 

A key advantage is the cost arbitrage of up to 60% compared to Western markets, allowing companies to scale operations while optimizing operational expenses. This cost-efficiency comes without compromising on service quality or strategic outcomes.  

Moreover, government initiatives and policies—such as Digital India, PLI schemes, and state-level GCC-focused policies in Karnataka, Telangana, Tamil Nadu, and Gujarat—are actively incentivizing global firms to establish and expand their centers in India. These policies include streamlined approvals, tax incentives, and infrastructure support, creating an ecosystem that supports both rapid setup and long-term scalability. 

Together, these benefits make Indian GCCs a strategic lever for enterprise transformation, enabling global organizations to drive innovation, efficiency, and resilience from one of the world’s most dynamic knowledge economies. 

GCCs play a pivotal role in driving digital transformation for global enterprises. Positioned as innovation hubs, they house specialized teams focused on emerging technologies like Artificial Intelligence (AI), Machine Learning (ML), cloud computing, automation, and data analytics.

GCCs not only lead digital initiatives but also integrate them with the organization’s larger goals, enabling faster experimentation, scalable implementation, and continuous innovation. This helps companies remain competitive in an increasingly digital-first world.

Absolutely not. GCCs have gained popularity across industries beyond just technology. Companies in healthcare, banking and financial services, retail, manufacturing, automotive, and even pharmaceuticals are leveraging GCCs to solve complex, domain-specific challenges.

These centers serve as industry-aligned innovation labs and talent hubs that enable enterprises to co-create solutions, improve time-to-market, and respond quickly to evolving customer needs—all while staying anchored in business priorities.

Yes, India is still recognized as the GCC Capital of the World, thanks to its vast, high-quality talent pool—particularly in STEM disciplines—and its rapidly evolving ecosystem of innovation, digital transformation, and entrepreneurship. The country’s strong digital infrastructure, business-friendly policies, and significant cost efficiencies make it a magnet for global enterprises building strategic offshore capabilities. 

India GCC Landscape in 2025- 

  • Number of GCCs: Over 1,760 units 
  • Talent employed: More than 1.9 million professionals 
  • Functions supported: Engineering, product development, AI/ML, cybersecurity, business operations, finance, HR, customer experience, and more 

These GCCs have evolved far beyond traditional back-office roles. Today, they play a pivotal role in driving enterprise innovation, owning global charters, and even influencing strategic decision-making. 

Projection for 2030- 

  • Expected number of GCCs: Around 2,100–2,200 
  • Projected workforce: Over 2.5–2.8 million professionals 

This anticipated growth underscores India’s transformation from a delivery destination to a strategic global hub for innovation, technology leadership, and business transformation. 

Yes, GCCs are increasingly becoming core to long-term business strategy. They are evolving from back-office support units into strategic centers that drive innovation, product development, customer experience, and even global leadership roles.

Many companies are now using their GCCs as platforms for piloting new business models, incubating digital solutions, and building resilience across supply chains and operations. In doing so, GCCs are contributing directly to topline growth, competitive differentiation, and long-term enterprise value. 

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