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India’s Global Capability Centers (GCCs) are experiencing an exciting transformation, expanding from over 1,000 centers in 2015 to more than 1,600 by FY2023. This surge reflects a complete evolution in the industry. Once dominated by Tier-I cities, the GCC ecosystem is now thriving in Tier-II and Emerging cities, which are rapidly growing as dynamic hubs of innovation and operational excellence. With an impressive 11% compound annual growth rate (CAGR), these cities have evolved into major players, now hosting over 215 centers as of FY2023.
The Zinnov ‘India Tier-II & Emerging City Analysis Report’ uncovers this dramatic shift, revealing how these emerging cities are becoming vibrant, innovation-driven powerhouses. Offering cost advantages, access to fresh talent pools, and increased business resilience, Tier-II and Emerging cities have transformed into the new growth frontiers for GCC expansion. These cities are driving the future of global operations in India and are a game-changing opportunity for businesses eager to expand beyond the saturated Tier-I markets.
Through Zinnov’s proprietary framework, the report dives deep into the immense opportunities these cities offer. It explores talent migration potential, flourishing innovation ecosystems, and superior living standards compared to Tier-I cities. This report is an essential guide for business leaders, decision-makers, and GCC strategists, providing them with actionable insights to capitalize on these emerging markets. It paves the way for future-ready strategies that unlock new levels of innovation, cost efficiency, and operational excellence—propelling businesses into a new era of global success in India’s evolving business landscape.
This report is a summary of the Tier-II and Emerging Cities Analysis report. To read the full version, subscribe to the GAP platform here.