LinkedIn Facebook Twitter Youtube
Contact us

   

BACK TO Business Resilience

ZINNOV PODCAST   |   Business Resilience

AI for the Planet, People, and Profit

James E Heppelmann
James E Heppelmann CEO PTC

Artificial Intelligence (AI) has the transformative power to change how businesses across verticals are run. And its newest avatar – Generative AI – stands at the forefront of the technological revolution, offering unprecedented opportunities for innovation and creativity. By harnessing the potential of advanced Machine Learning (ML) algorithms, generative AI has emerged as a game-changing force, pushing the boundaries of what was once considered possible. Today, we find ourselves in an era where machines can not only understand and analyze data but also generate new, original content, sparking a paradigm shift in diverse sectors.

In this episode of the Zinnov Podcast, Pari Natarajan, CEO, Zinnov sits down with James E Heppelmann, CEO, PTC, to explore the effects of AI on physical design. James goes on to explains how AI and ML are already being used in products such as Predictive Analytics, 3D Generative technology, and Computer Vision.

Whether Generative AI is ethical or not, emerges as a key theme in the episode. After its recent success, ChatGPT emerged as not only a great tool to reduce human effort, but also is a great enhancer of product design, when used as a learning mechanism.

The two leaders also discuss the impact of Generative AI on various industries and its potential to transform the role of Marketing, Sales, and Software Development. They also explore how AI can enhance the design of physical products, particularly from a sustainability lens.

Jim emphasizes the importance of considering the entire product lifecycle and how AI can contribute to dematerialization, regeneration of designs using greener materials, and improving energy consumption.

Tune into this episode to understand the potential of AI in revolutionizing product design and its implications for sustainability and productivity.


Timestamps

1:52 – How Generative AI is going to change the design of physical products
3:58 – How the integration of ServiceMax is changing PTC’s product design strategy
6:38 – How Generative AI helps with discovering problems, over rule based hypotheses
8:49 – What questions customers have for innovation in sustainability
11:43 – Designing for sustainability
13:13 – How Generative AI is helping solve for productivity and talent in organizations
15:49 – Big concerns about AI
19:25 – The role of AI in light of a talent shortage and job losses
21:17 – AI proving to be a deflationary trend
22:53 – Upcoming technologies James is most excited about


Timestamps

PODCAST TRANSCRIPT

Pari: Hello and welcome to the brand new episode of Zinnov Podcast. I’m Pari Natarajan, CEO of Zinnov, and I’ll be your host today. We have a special guest with us who needs no introduction. Please welcome Jim Heppelmann, CEO of PTC. Jim has spearheaded PTC thought leadership and development of market leading technologies. Under Jim’s leadership, PTC has evolved to become a category leader in the product lifecycle management, strengthened his industry leading technology portfolio, transitioned to a subscription business model, and pioneered the SaaS transformation of the industry. It has resulted in significant accelerated top-line growth and increased profit profitability for the company.
Welcome to this episode, Jim. It’s a pleasure to have you join us today.

Jim: Yeah, great. Well, thank you Pari, for inviting me. I’m happy and looking forward to the topic of Artificial Intelligence. There’s lots of interesting stuff happening there and it’s great to have this chance to talk to you about it.

Related Consulting Services
RECOMMENDED PODCASTS
Business Resilience The 90 day CIO: Moving Healthcare IT from Basement to Boardroom Dr. Luis Taveras | CIO | Author | Lehigh Valley Health Network | The 90 Day CIO 12 Feb, 2024

Explore how Healthcare IT strategy has evolved over the years with Dr. Luis Taveras and Pari Natarajan in this podcast episode.

Business Resilience Partnering for Success through Co-opetition Ethel Garcia-Simon Matachana | Head of Global New Customer Acquisition Partner Strategy | Amazon Web Services 30 Jan, 2024

Listen to Ethel Garcia, AWS, talk to Rajat Kohli, Partner, Zinnov about coopetition strategies in the hyperscaler ecosystem.

Speak With Our Consultants

RECOMMENDED PODCASTS
Business Resilience The 90 day CIO: Moving Healthcare IT from Basement to Boardroom Dr. Luis Taveras | CIO | Author | Lehigh Valley Health Network | The 90 Day CIO 12 Feb, 2024

Explore how Healthcare IT strategy has evolved over the years with Dr. Luis Taveras and Pari Natarajan in this podcast episode.

Business Resilience Partnering for Success through Co-opetition Ethel Garcia-Simon Matachana | Head of Global New Customer Acquisition Partner Strategy | Amazon Web Services 30 Jan, 2024

Listen to Ethel Garcia, AWS, talk to Rajat Kohli, Partner, Zinnov about coopetition strategies in the hyperscaler ecosystem.

close button