Carole Elwell

Carole Elwell is a seasoned digital transformation and MarTech leader with over 20 years of experience in the airline and hospitality industry. She has led large-scale digital transformation programs, managing cross-functional technology teams and enterprise data systems to enhance customer engagement and profitability. Her expertise has delivered measurable results across her tenure, specially in customer acquisition & retention. Combining strategic vision with strong technical acumen, she helps businesses transform & create long-term enterprise value.