The technology behind Intelligent Virtual Agents (IVAs) has advanced significantly over the last few decades thanks to Natural Language Processing and Machine Learning. These developments have transformed simple chatbots into highly intelligent agents that can assist humans in new and innovative ways, bringing humans and AI closer together. The emergence of ChatGPT has made this technology more accessible to a wider audience, democratizing intelligent agents for everyone.
IVAs are now used in various industries beyond just customer support, such as IT, HR, Sales, Marketing, and more. They offer a seamless and engaging user experience, and many companies are investing heavily in Conversational AI capabilities to improve their operations.
This report provides a detailed analysis of the IVA market, including technological advancements and initiatives in the supply and demand ecosystems. In addition, we have also dived deep in the Generative AI space and its value-driving potential in various fields, including speech synthesis, image and video creation, and drug discovery, among others. This further demonstrates its ability to simulate the way the human brain works through the use of neural networks. Our goal is to equip you with the insights you need to navigate this rapidly evolving landscape and make informed decisions that can help your organization succeed in the future. This can be achieved by re-evaluating your Intelligent Automation strategy and taking steps that drive long-term value.