Cloud has rapidly grown from being a market disrupter to a foundational technology element fuelled by demand for greater agility & flexibility by enterprises. The global cloud market is experiencing phenomenal growth and is all set to clock in $1 trillion by 2028 with an enterprise adoption rate of 95%+ globally.

Over the course of last five years, cloud-based technology has completely revolutionised the software industry with ISVs moving to cloud to turn enterprise demand into new opportunities. The largest software companies have started to or completely shifted focus on offering cloud solutions along with a huge spike in the number of SaaS (Software as a Service) start-ups. The global SaaS industry is projected to grow by over 50% in the next 3 years. Over 90% of the ISV’s are either native SaaS, or are in the process of migrating now. Cloud or SaaS presents opportunities to software companies to evolve the monetisation potential, but there are also unique considerations for companies making the transition. Journey towards cloud also involves tackling issues related to demonstration of ROI, security concerns, and transformation of operating strategy.

Zinnov, in partnership with Persistent Systems is hosting an exclusive virtual roundtable session on the theme “Accelerating Innovation: Decoding the Cloud Journey for Software Companies”.

Key Discussion Areas

  • Steps and unique considerations for software companies in their journey towards cloud
  • Common pitfalls in moving across different stages of cloud maturity
  • End-to-end guide for companies to transition towards cloud in a structured manner and achieve success



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Registration to the event is subject to the following conditions:

  • Confirmation of participation is at the sole discretion of Zinnov.
  • The Zinnov team will respond within 5 business days of registration, on the status of confirmation.
  • Representatives from Services companies are requested to refrain from registering for the event.