A strategic alliance strategy of technology giants aim to take advantage of opportunities by combining the resources, technology, processes & skills. From setting the foundation to getting scale it’s important to understand how technology giants are re-thinking alliance strategy in form of gives & gets to win trust, commitment of partners (GSIs & ISVs)

Key Discussion Areas

  • Key building blocks of an effective alliance strategy wrt. Gives & Gets
  • Best practices & Skills to structure gives & gets of Alliance program
  • Redefining gives & gets of alliances during COVID times
  • Probable challenges faced by tech giants in defining offerings & benefits to Alliances
  • Highlight success stories of successful alliance partnership strategy



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