Personalization and Gamification in Entertaiment Services Industry

The rapid proliferation of mobile devices and rise of multi- digital channels has disrupted the content distribution and consumption cycle, thereby creating a dynamic business environment, posing new challenges to the media and entertainment players.

July 30, 2015

Los Angeles, USA


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As part of our thought leadership series, we host exclusive closed door roundtables for our customers and the broader industry. The agenda of this email was to invite you to be a speaker at our upcoming roundtable on “Personalization and Gamification in Entertainment Services – The New Face of Customer Centricity”. The event is scheduled for 30th July 2015 @ Hotel Angeleno, Church Lane, LA. We would also like to invite you to the Conference as a speaker to enlighten the audience based on your experiences. Based on your availability, it would be great to get on a short call to freeze on the topic and run you through the roundtable format.:

Some themes around which your delivery could be evolved around:

  1. How has the content ecosystem getting disrupted and impact of digital disruption?
  2. Challenges faced by content creators – New Survival strategies?
  3. Importance of Personalization and interactive experiences in the online world.
  4. Role of data and analytics to examine customer preferences and impact content creation/generation
  5. How Media companies are using technology and personalization features to define services and generate new revenue streams and build a loyal base of customers.
  6. Select Case studies depicting usage of some of the above mentioned themes by global players

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