How is Whatsapp changing Small Businesses in India

Zinnov has traveled from Kashmir to Kanyakumari to understand the technology adoption trends among SMBs. We have observed some astounding trends including how tools such as Whatapp, Viber etc. are becoming core to
New-Age small businesses. These SMBs are using these tools for customer discover, customer connect & collaboration.

August 20, 2015



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  • Speaker Profile
  • Nischay
  • Engagement lead at Zinnov

Management consulting focused at assisting global Fortune 500 technology companies with respect to formulating and implementing their market expansion and go-to-market strategy With a career spanning over 6 years with the likes of Accenture and Deloitte, Nischay has deep understanding of the IT ecosystem, SMB Landscape, Cloud computing, Peer

bench-marking, Go-to-Market (GTM) strategy, and Market opportunity assessment An Engineering Graduate in Mechanical & Automation from Indraprastha University, he holds a full-time MBA in Finance from FORE School of Management.

Join us for a webinar to understand how Indian Small Businesses are using “Tech-JUGAAD” as an effective alternative to drive their business growth

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